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From the Founders

Hailey, our founder and CEO, is a licensed pharmacist who is deeply passionate about creating high-quality products that are both safe and effective. With her extensive knowledge and expertise in the field of pharmaceutics, she has successfully developed Fluff's scientifically-backed formulas, which are specifically designed to deliver visible and long-lasting results to our valued users.



Soo, our co-founder, is a fashion designer and skincare guru dedicated to creating products that truly nourish and protect the skin. Her unique eye for beauty and enthusiasm for the latest trends has helped her develop Fluff's stylish DIY experience.



Their combination of professional expertise and creativity has resulted in a unique skincare experience that caters to both the science and the art of beauty.


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